Partner Data Transformation Lead
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
Preferred qualifications:
- Experience with Google Marketing Platform.
- Understanding of Google Analytics, cloud based advanced analytics platforms, or other analytics platforms.
- Familiarity with online media buying strategies and platforms.
- Ability to work collaboratively in a team setting both internally and externally.
- Excellent strategic business approach to build client relationships.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
As a Partner Data Transformation Lead, you will drive business growth for Google Ads in Canada by empowering our agency partners to succeed. You will achieve this by providing strategic guidance and leveraging the transformative power of embedded and applied AI, supported by a data-driven measurement framework. You also have to ensure our partners can deliver efficient, impactful customer outcomes and capitalize on the full potential of Google's media, data, and AI solutions.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
Responsibilities
- Lead project management for the implementation of Google Marketing Platform, ensuring the technology is installed to meet key use cases that drive value for the partner and their customers.
- Enable top agencies and partners to bring advanced technology projects and use cases to their clients.
- Collaborate closely with Google Technical Professional Services team to project manage implementations.
- Drive advanced platform product use cases through partner adoption of Joint Technical Plans and Technology Road Maps, with the clear goal of helping them meet the needs of their current and future customers through the Google Marketing Platform.
- Enable partners to drive increased advertising investment on Google media platforms through enhanced measurement and audience insights from the Google Marketing Platform.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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