Social Analytics and Escalations Manager, YouTube Operations
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This role may also be located in our Playa Vista, CA campus.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Bruno, CA, USA; Atlanta, GA, USA; New York, NY, USA; Los Angeles, CA, USA.Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in public relations, media relations, or communications.
- Experience in social media or customer support.
- Experience with social analytics tools (i.e. Brandwatch, Sprinklr, Netbase, Meltwater).
Preferred qualifications:
- Experience writing boolean logic and synthesizing social data into executive reports.
- Experience in real-time social monitoring/alerting workflows and brand crisis reporting.
- Excellent verbal and written communication skills.
About the job
As a member of the Global Communications & Public Affairs team, you will work cross-functionally to help communicate with journalists and other thought leaders; devise specific communications materials and campaigns based on understanding of journalists' interests; engage in face-to-face meetings with commentators and other opinion formers; develop print and web-based material supporting these campaigns; and counter misinformation that might interfere with our business and ability to serve our users. We're looking for great communicators who can understand complex issues and explain them in person and also via well written, simple blog posts, FAQs, video scripts and more.
As a manager, you'll be responsible for a product area externally, or an executive or functional group internally. You'll act as a strategic partner, thoughtfully piecing together pitch ideas or weaving related materials into the larger business picture.
Responsibilities
- Represent a business or product area, acting as a spokesperson with minimal guidance.
- Collaborate with agencies on projects by supporting objectives, driving key tasks or work streams, and providing content.
- Gather, synthesize, and draft responses to editorial inquiries and requests for information release.
- Create communication plans and materials (e.g., emails, press releases, pitches, marketing copy, announcements, presentations articles, social media content) to publicize and promote communications and public relations programs, facilities, events, or objectives amongst external audiences.
- Conduct strategic analysis, optimize business performance, and deliver execution.
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